BuyerSaidIt exists because too many brilliant SaaS products are explained in language that only their founders understand — not the buyers who need them.
In 2015, we were running conversion audits for early-stage SaaS companies and kept seeing the same thing: teams with genuinely great products, losing buyers to competitors with worse products but better messaging.
The fix wasn't more creativity. It was sitting down with what their buyers had already said — in support tickets, reviews, sales calls, onboarding surveys — and listening, properly, for the first time. The language was always already there. It just hadn't been treated as a strategic asset.
We don't have opinions about your messaging. Your buyers do. Every word we write traces back to something a real buyer said, in their own context, unprompted.
Ten days sounds fast. It is — because we've built a process that works at speed without sacrificing depth. The Sprint format isn't a compromise. It's the point.
The homepage copy is the output. The Positioning System is the asset. We build it so your whole team can use it across every channel, long after we're done.
Ten years of conversion strategy, messaging work and positioning research across 50+ B2B SaaS teams. Previously worked with teams scaling from seed to Series B across Europe and North America.
The Sprint format came out of doing this work long-hand for years — compressing what used to take three months of workshops and back-and-forth into ten focused days, without losing any of the strategic depth.
Copywriters write. We research, decode, and build frameworks — and then we write. The copy is the final 20% of what we do. The other 80% is strategic work that makes the copy inevitable rather than guesswork.
We also work with a focused roster — typically four to six Sprints per month — so that every engagement gets the same depth of attention. If you're interested, it's worth reaching out early to check availability.
Book a no-pressure 30-minute discovery call. We'll tell you honestly if the Sprint is the right fit — and if it isn't, we'll point you somewhere better.