We don't ask you
to enter. Your buyers
already did.
Fifty companies. One list. We score the UK and Europe's top 50 B2B SaaS startups on what their customers actually say — not on what they submit. A handful of slots open each year for public nomination; the rest are seeded by revenue, funding stage, and review volume.
The badge every winner
receives — built to be
embedded, not just
announced
Where the score actually
comes from.
No entry form asks you to describe yourself. We read what's already public and score the gap between what you claim and what customers report, using the same method we use to rewrite a homepage.
Public reviews
G2, Trustpilot, Capterra, Google — scored for specificity, not star rating.
Changelogs
Shipped fixes, weighed against what customers actually asked for.
Support threads
Public replies on X, LinkedIn, and community forums — tone and ownership.
Ten categories.
No self-nomination essays.
Each company is eligible for every category its evidence supports. Most win one. A few win two.
A handful of slots open
each year to the public.
Tell us who to look at. We do not accept self-written pitches — just point us at the company and, if you have it, where the evidence lives. We do the reading.
The list ships every January.
Fifty companies, ranked on evidence a buyer could go check themselves.
Nominate a company →